Brightcove is introducing a new app – Brightcove Campaign – to help marketers reach higher quality leads, convert them faster and increase pipeline, while making it easier to post videos, monitor their performance and reach Read More
Some good news for the home entertainment industry – depending upon which segment of the industry you’re part of: Consumers spent nearly $18.3 billion in 2016, a 2% increase from 2015. Subscription streaming services were Read More
Call it the “three-strike rule.” A new survey from CDN Limelight found that 78% of OTT viewers will tolerate two buffering occurrences, but will abandon the video after three. Buffering remains the No. 1 frustration Read More
More than three-quarters (77%) of Australian adults use mobile phones to access the Internet, more than on laptops (75%) desktop computers (61%) and tablets (54%), according to a report from the Australian Communications and Media Read More
Consumers in APAC watch more than 1.6 hours of online video content daily, nearly matching the 2.0 hours of traditional TV they consume daily, a new report says. And, according to Kantar TNS’s Connected Life Read More
A new report from British telecom regulator Ofcom says that – for the first time ever – kids are spending more time online than watching television weekly. The report said five- to 15-year-olds in the Read More
AMC has taken a minority share in Funny or Die, the online comedy channel, in a deal that aims to leverage the strength that AMC-owned IFC has in the linear space and Funny or Die Read More
Next year, for the first time, adults in Germany will spend more time with online digital media than viewing TV, a shift in viewing patterns that are even showing up with older consumers. eMarketer forecasts Read More
Sixty percent of U.S. digital video ad spending likely will occur through programmatic channels this year, an increase of nearly 54% from a year ago, but that number could be significantly larger if more video Read More
Turner Networks has been experimenting with ad loads on both its liner and online video products for a couple of years, increasing the number of ads on its online video products and, more recently, reducing Read More
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